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Free bonus chapter
Enjoy a free sample of the eBook Beyond the Scoreboard by downloading the first chapter: “The Mega-Master Super Series XLXL.”
League cooperation necessary for fair play
A natural outgrowth of associations between individual franchises, leagues have enhanced the viability and stability of their professional sports by providing structure and ensuring an even field for competition.
Sport organizations capitalize on power of social networking
Public relations professionals have begun to harness the power and influence of social networking for promotional purposes through the use of social media releases (SMRs).

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