Writing job descriptions essential part of hiring process for leisure services organizations
A well-written, thorough description clearly communicates the scope of responsibilities associated with a particular job. It sets the expectations for employment and provides a framework for personnel supervision.
Recreation managers can use rewards to improve employee motivation, retention
Reward systems serve several purposes in organizations. Effective reward systems help an organization be more competitive, retain key employees, and reduce turnover. Reward systems also can enhance employee motivation and reinforce the image of an organization among key stakeholders or future employees.
Promotion of recreational programs should focus on benefits
Promotion communicates the value of the product - it is the mouthpiece of the product so to speak. With parks and recreation in particular, many products are actually services. When a tangible product is promoted, the product can be displayed in advertisements. However, a service does not have that luxury. Instead, a benefits approach should be taken to make a service seem more tangible.
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Leisure Services Management prepares students for the challenges they’ll face as entry-level recreation and leisure managers. The book outlines the essential knowledge and skills that successful managers need to have and helps students build those competencies by encouraging them to think as managers. The text’s activities, projects, and examples help students connect the competencies to real-world situations.
Leisure Services Management begins by presenting a firm foundation of competency-based management. Students will learn what management is, what the manager’s role is, and how their work affects their agency and their customers. They will also explore specific management areas such as marketing, financial management, human resources, employee development, communication, and evaluation. Throughout the text students will be encouraged to apply their own experiences to the concepts being discussed to deepen their understanding of the profession.
For each chapter, the authors provide experiential learning activities that simulate real on-the-job situations. Each of the activities asks students to assume one of the many roles of a new manager. They’ll learn to deal with day-to-day management activities by completing work assignments and projects similar to those they’ll assume as a manager. The activities will help students develop the competencies they’ll need in order to meet the challenges of this evolving field.
Following are some of the student-friendly features in Leisure Services Management:
A competency scorecard that will help students gauge their progress as they work through the text
Numerous examples drawn from the public, nonprofit, and commercial sectors in the United States and Canada
Unique “A Day in the Life” sidebars in each chapter, which relay the stories of new managers currently working in the field
Practical, real-world activities and projects that reinforce concepts and encourage a managerial mind-set
Review questions useful for analyzing and applying content
A running glossary for quick reference to new terminology within the text
The text also includes access to an online student resource (OSR), which provides documents and forms sampled from the actual files of leisure managers to assist students in understanding and using important management tools. The OSR also includes an overview of key concepts by chapter, one or more detailed case studies for each chapter, a glossary, Web links, and the competency scorecard, detailing the competencies required for entry-level professionals. Using this scorecard, students can measure their management skills, knowledge, and abilities at the outset of the course and reevaluate their progress at end of the course.
The competency-driven approach of Leisure Services Management assists readers in gaining the knowledge and practicing the skills they need in order to begin their career in leisure management. Bolstered by the practical information, new managers can contribute to the success of their organization as they enjoy the challenges and rewards of their new position.
The e-book for Leisure Services Management is available at a reduced price and allows students to highlight, take notes, and easily access all of the online student resource features with direct links throughout the text. The print book and e-book are also available as a package.
When the e-book is purchased through the Human Kinetics site, access is immediately granted when your order is received. The e-book may be downloaded from www.HumanKinetics.com/LeisureServicesManagement. If you do not already have the Adobe Digital Editions® software, you will prompted to download it for free.
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Table of Contents
Chapter 1: The Competent Leisure Services Manager
What Is Management?
Chapter 2: Foundations of Management
Leadership as a Discipline
Management as a Discipline
Chapter 3: Leisure Services Managers
Levels and Functions of Managers
Resources to Manage
Career Progression of Managers
Efficiency and Effectiveness
Chapter 4: Legal Foundations for Managers
Current Legal Issues and Trends
Overview of Key Legal Concepts
Applications to Leisure Services Management
Legal Issues in Employment
Chapter 5: Organizational Structure
Organizational Structure, Design, and Culture
Working With Boards
Form of Government and Organizational Structure and Design
Chapter 6: Coordination of Resources, Programs, and Services
Internal Organizational Coordination
External Organizational Coordination
Chapter 7: Planning and Decision Making
Developing a Technology Plan
Problem Solving and Decision Making
Ethical Decision Making
Chapter 8: Marketing and Public Relations
Definition and History of Marketing
Market Segmentation and Target Marketing
Chapter 9: Communications and Customers
Functions of Communication
Strategic Approach to Communication
Chapter 10: Personnel Procedures and Practices
Human Resources Perspectives
Chapter 11: Motivation, Rewards, and Discipline
Chapter 12: Sources and Methods of Financing
Sources of Revenue
Pricing Trends and Issues
Chapter 13: Budgets and Financial Cost Analysis
Types of Budgets
Approaches to Budgeting
Financial Analysis and Reporting
Chapter 14: Evaluation
Types of Evaluation
Five-Step Evaluation Process
Selecting Evaluation Participants
Best Practices and Benchmarking
Appendix A: Standards Established by the NRPA Council on Accreditation for Recreation, Park Resources, and Leisure Services Education
Appendix B: Accreditation Standards for the Commission for Accreditation of Park and Recreation Agencies
Appendix C: Professional Study Guide Criteria for Certified Park and Recreation Professionals
References and Resources
About the Authors
Upper undergraduate-level text for recreation and leisure management courses. Reference for recreation and leisure professors and professionals interested in a competency-based management approach.
Amy R. Hurd, PhD, is an associate professor in the School of Kinesiology and Recreation at Illinois State University in Normal, where she teaches graduate and undergraduate courses in recreation management, leadership, and marketing. Hurd received her PhD in leisure behavior from Indiana University in 2001. Her research interests focus on management in parks and recreation with specific regard to management competencies.
Hurd has worked in public-sector parks and recreation as a marketing director for the Champaign Park District in Champaign, Illinois. She has also served on the National Recreation and Park Association's American Park and Recreation Society board. She has coauthored Kraus' Recreation and Lesiure in Modern Society and the Official Study Guide for the Certified Park and Recreation Professional Examination.
In her free time, Hurd enjoys biking, kayaking, and hiking. She lives in Normal, Illinois.
Robert J. Barcelona, PhD, is an assistant professor in the department of parks, recreation, and tourism management at Clemson University and teaches courses in the youth development leadership program.
Barcelona received his doctorate from Indiana University after working professionally in the field of campus recreation, specifically in intramural sports and sport club administration. He has also worked with numerous recreation and sport organizations in both programming and research efforts. Barcelona's research centers on the management of leisure services, particularly recreational sport management and youth development.
His interests lie in three areas: competencies and training needs of recreation professionals and volunteers, organizational partnerships, and community needs and participation patterns in sport and recreation. Barcelona is interested in research that bridges the gap between theory and practice, and he has been involved in efforts to enhance both academic and professional development in recreation and sport management. His research has been published in several refereed, professional journals, and he is the author of several book chapters related to recreation and sport management.
Barcelona has presented locally, regionally, and nationally for associations such as the National Intramural-Recreational Sports Association, the North American Society for Sport Management, the Sport Marketing Association, and the National Recreation and Parks Association.
John T. Meldrum, PhD, is an assistant professor in the School of Exercise Science, Physical and Health Education at the University of Victoria in British Columbia, Canada. Meldrum received his MBA in management (1995) from the University of Manitoba in Winnipeg, Canada and his doctoral degree in recreation and leisure studies (2007) from the University of Waterloo in Ontario, Canada. His research centers on commitment in leisure service organizations, particularly seasonal or contingent employees and their impact on those organizations.
Meldrum has worked in sport and recreation settings for over a decade. Before beginning his career in academia, he was the CEO of a nonprofit organization and a consultant to recreation agencies. He is a member of the National Park and Recreation Association and the Canadian Park and Recreation Association.
Meldrum and his wife, Mary, live in Victoria. In his free time, Meldrum enjoys cycling, playing tennis, and visiting local markets.
Supplementary Instructional Materials
Leisure Services Management Instructor Guide. In this instructor guide, you will find sample course syllabi, chapter outlines, learning outcomes, answers and guidelines for the activities and case studies in the online student resource, and an introductory activity for the competency scorecard.
Leisure Services Management Test Package. The test package consists of approximately 250 ready-made test questions that feature multiple-choice, fill-in-the-blank, true-and-false, and essay and short-answer questions covering the content from all chapters.
Leisure Services Management Presentation Package. The presentation package presents nearly 300 PowerPoint slides covering content from all 14 chapters.