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Human Kinetics Publishers, Inc.


The Business of Personal Training With Web Resource


Training a client in a home or office
Some clients greatly value receiving personal training at home or at the office because it saves them time that would otherwise be spent in traveling to and from the health club. Their appreciation of this benefit makes them more likely to use the services of a personal trainer.
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The importance of writing a business plan
A business plan is a detailed description of your company, its concept, how it will run, what it will cost to run, and where you want it to go. As you learn about the world of business, you may come across varied opinions about how to write a business plan or even whether it’s worth it.
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This is why insurance matters
Lawsuits can be brought against health clubs, personal trainers, and instructors. If you’d like to get a taste of the possibilities, a simple web search will provide you with many examples (see, for instance, Eickhoff-Shemek, 2013).
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The Business of Personal Training With Web Resource
Short Description

From marketing and sales to budgets, staffing, and clientele issues, The Business of Personal Training walks you through the business-based side of personal training while teaching you the valuable skills you’ll need to start, build, and grow your business.

© 2019
Paper w/Pass or Keycode
Book with online resource   280 pages
ISBN-13: 9781492517221

* Free Bundled E-book *

If you are a member of the HK Rewards Program, when buying a new print edition of this book, you will be granted the option for downloading the e-book edition at no additional charge. Learn more.




Regular Price: $69.00

Also Available As:
eBook (PDF, ePUB) $52.00
Related Products:
The Business of Personal Training Print CE Course $139.00

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