We use cookies so we can provide you with the best online experience. You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.
Once you choose a general topic of interest, you can identify potential research problems by examining existing literature, considering social concerns and popular issues, exploring your personal background, brainstorming ideas, and talking with professors and practitioners. As a result, professors typically concentrate on a modest number of research topics and design research projects to facilitate further exploration of these topics. After assimilating a number of sources regarding a ...
Before reviewing the current state of sport management research, it is important to define the scope of sport management. ” Additionally, VanderZwaag (1998) identified other areas of sport to be included within the professional realm: recreational sport programs, industrial and military sport programs, corporate-sponsored sporting events, sporting goods, developmental sport programs, sport news media, and sport management academic programs. Finally, Slack suggests that sport management ...
In particular, sport management subdisciplines such as organizational behavior and sport marketing rely on surveys to reach mass target populations of sport firm employees and sport team fans, respectively. Surveys allow sport management researchers to gain desired information about a characteristic, attitude, or behavior within a selected sample or population. Nonetheless, direct distribution of paper surveys is a popular method of data collection in sport management, both because ...
Therefore, in addition to examining and solving practical issues in the sport industry, case study research in sport management can also involve testing existing theoretical concepts or even creating new theories (Maylor & Blackmon, 2005). For instance, in applying Zikmund’s (1991) definition to sport management, we would define a case study as an exploratory research technique used in sport management to intensively investigate a situation. 79). In addition to the single-case approach (e.g...
