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Human Kinetics Publishers, Inc.

HUMAN KINETICS

Consumer

Resources for athletes, fitness enthusiasts, and college, high school, and youth coaches at all levels and ages.


Mission: To produce useful, authoritative sport and fitness books and videos that help improve the performance, health, vitality, understanding, and enjoyment of all those who use them—athletes, coaches, fitness enthusiasts, and the general public.

As the world’s preeminent publisher of sport and fitness titles, the Consumer Division at Human Kinetics sets the pace for providing the most comprehensive, informative, and useful material across a broad spectrum of topics. Millions of people—including elite athletes, college coaches, beginning exercisers, youth coaches, and older adults—turn to books and DVDs produced by the division to gain more knowledge, skill, and enjoyment through physical activity.

With new releases and a backlist of over 500 titles, the division continues to evolve, both in the subjects we cover and the formats in which we publish. Standouts such as the Complete Conditioning series and Basketball Skills & Drills integrate book and DVD content for an unparalleled instructional experience. The high-quality illustrations of our best-selling Anatomy series have provided a new perspective on exercise and conditioning that has resonated with over a million consumers worldwide. And there is more on the way.

The division will be expanding its relationships with other leading sport organizations as it has done with the American Football Coaches Association, the National Basketball Conditioning Coaches Association, the American Volleyball Coaches Association, and the United States Tennis Association, as well as with legendary athletes and coaches such as John Wooden, Janet Evans, Cal and Bill Ripken, and Pete Newell.

With highly qualified acquisitions editors, a secure presence on book retailers’ shelves, and multichanneled national and international sales outlets, the Consumer Division is well prepared for considerable continued growth.

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Subject Areas

Team and Individual Competitive Sports
Primary Sports: Baseball, basketball, bowling, coaching, cycling, football, golf, ice hockey, martial arts, multisport (triathlon/duathlon), running, soccer, softball, swimming, tennis, track and field, volleyball, wrestling

Additional Sports: Archery, Australian football, badminton, cricket, diving, extreme sports, field hockey, figure skating, gymnastics, handball, in-line skating, ice skating, lacrosse, netball, racquetball, roller hockey, rugby, squash, table tennis, team handball

Sport Conditioning
Cross-training, drugs and ergogenic aids, mental training, plyometrics, speed training, sports medicine

Fitness, Health, and Exercise
Aerobics, aquatics, age-related issues, flexibility, massage, nutrition and weight control, strength training, bodybuilding, walking

Outdoor Sports and Activities
Camping, canoeing, fishing, hiking and backpacking, kayaking, mountain biking, orienteering, rock climbing, alpine skiing, cross-country skiing, nordic skiing, shooting sports, snowboarding, snowshoeing, sailing, scuba diving, water skiing, windsurfing

Additional Areas
Dance, recreational games, sports and conditioning for special populations, sports reference books, historical works and biographies, social issues in sports




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