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Marketing Manager

Human Kinetics
Description: (View Full Job Description)
Working with the sales, marketing design, production, video, technology, and editorial departments, the marketing manager is responsible for implementing marketing and publicity plans for assigned subject areas. This includes planning, executing, and analyzing results for various e-mail, web, social media, print, and other efforts; keeping within allocated budgets; making recommendations based on market trends, customer/prospect targeting options, and analytics; understanding assigned subject areas and associated target markets; and defining/recommending additional revenue generating opportunities.

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