Shopping Basket 0
Human Kinetics Publishers, Inc.

HUMAN KINETICS

Stores

Baseball TV ratings suffer

By Rick Horrow and Karla Swatek


Apparently, off-field issues are making an on-air impact.  Hurt by a record number of player withdrawals, the 2011 MLB All-Star Game earned its lowest overnight TV rating ever.  The game’s 7.9 overnight rating was down 13.2% from last year’s All-Star Game and down 37% from the contest a decade ago.

And the ratings problem isn’t limited to the All-Star Game.  The Los Angeles Dodgers and New York Mets, both embroiled in ownership scandals, are seeing sharp drops in TV ratings as well.  Dodgers ratings on FS Prime Ticket are down 27%, while Mets games on SNY are off 29% from last year.  All told, more half of the league’s 30 teams are experiencing ratings declines on the year.




Share Facebook Reddit LinkedIn Twitter

Tools


Print Save to favorites


Products


Beyond the Scoreboard
Rick Horrow, America’s leading expert in sport business, and coauthor Karla Swatek give fans an inside look at the multibillion-dollar world of professional sport.
$19.95
Beyond the Scoreboard eBook
Rick Horrow, America’s leading expert in sport business, and coauthor Karla Swatek give fans an inside look at the multibillion-dollar world of professional sport.
$19.95

Get the latest news, special offers, and updates on authors and products. SIGN UP NOW!

Human Kinetics Rewards

About Our Products

Book Excerpts

Catalogs

News and Articles

About Us

Career Opportunities

Events

Business to Business

Author Center

HK Today Newsletter

Services

Exam/Desk Copies

Language rights translation

Association Management

Associate Program

Rights and Permissions

Partnerships

Partners

Programs

Certifying Organizations

Connect with Us

Google Plus YouTube Tumblr Pinterest

Terms & Conditions

/

Privacy Policy

/

Safe Harbor